6 Rules for Marketing Your Start-up

Especially if you have a small budget…

Photo by Diggity Marketing on Unsplash

It can be challenging to figure out how to market your start-up. Especially if marketing isn’t your forte.

I find marketing a start-up goes one of two ways:

1. Either the start-up is ALL in and wants to do EVERYTHING in the marketing world to get themselves out there as fast as they can

or

2. They forget about marketing or are waiting to create something “perfect” before they share their product with the world.

But these are the six top pieces of advice I give all of my clients when they’re just starting out. They’ll help you focus on good marketing and keep the shiny object syndrome away.

Start yesterday

There is no perfect time to start marketing. But if you haven’t started your marketing yet, now is the time.

If you wait until you have something or something perfect to market, when you get out there you’ll have no one to market to and all of that waiting will have gone to waste.

So, if you’re waiting for a sign, this is it.

Open your social media profile and make your first post. Draft your first blog post and get a friend to give you feedback on it. Do…